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Being Effective in Your Persuasive Writing
The goal of persuasive writing is to have the ability to influence or change a persons mind with your words. You encounter these in your normal everyday life. Whether it is a politician trying to convince you to vote for them, a commercial for a company that wants you to buy there product, or from your children trying to explain the reason why they should be allowed to go to that concert, persuasion is all around. You may even use the power of persuasion on yourself, like deciding why or why not you should eat that last piece of pizza or if you really need to buy another white shirt even though it is a really good deal. Everyday you have to decide on whether one choice is better than another and why.
To succeed in your persuasive writing venture you need to follow a few simple rules. You must have focus. Decide on what position you are trying to persuade. Are you for or against the topic your writing about? Choose a side and stick with it. Arguing both sides of the fence will be detrimental to your persuasion. There are three techniques that you will need to use to have convincing persuasive writing.
Now you need to provide facts and evidence to support your writing. Statistics and examples are used to provide the reason people should choose you position and believe your writings. You can also include facts and evidence that demonstrate why the opposition is wrong. This should be eased into. Remember you are trying to persuade and convince them on why you position is better not offend or alienate them. This is called the logos technique of persuasion writing.
Another persuasive writing technique is ethos. This is where you have to prove yourself to be a creditable person. To be able to make your readers believe that they should have confidence in what you are telling them. The best way to prove your credibility is to provide true and undisputable facts, be articulate, and explain why you are capable of proving this information to them.
Pathos is the third technique you will use in your writing. This will appeal to the emotions of the readers. This can be the most important technique but also the most critical. It must be used with caution or you can just as easily turn the readers against you as you could bring them with you. Appealing to your readers emotions can be tricky. This must be done subtly To work this effectively you must have the ability to make the reader feel your emotions, the joy, the pain, the hurt whatever the case maybe.
You need to pin point your target audience and write to appeal to them. What sounds interesting and persuasive to a teenager most likely will not work with a middle age woman. Whether you are targeting men or women will make a difference in you writings. Identify with your target audience. An example of this would be ?only the cool kids will be wearing product XYZ? or ?we know as a respectable home owner you will want to?..? By identifying with the intended audience it pulls them into what you are writing and how or why it pertains to them.
Persuasive writings can be a challenge. You have to objective and opened minded to other positions of the topic at hand even though sometimes you don?t want too. Remembering you goal is just to persuade them why yours is better. This does not necessarily mean that the opposition is bad or wrong, just that yours is a superior choice.
Big Time Experience with Small Time Publications (writing newsletter articles) When you start writing, you may have ambitions of getting your name on the front page of newspapers and on feature stories in magazines, but you will soon find out that it takes time to get there. Even the best writers have to make their way through the ranks before making it to headline status. Don?t be discouraged though. Even though you may have been rejected more times than you could have ever imagined, there are still many places that will be accepting. Even if you feel like you?ve exhausted all of your creative power, there are publications that are ready to help you develop even further. The buildup is not leading towards riches or fame, but writing newsletter articles can be a great step in that direction. The first thing that any writer should realize is that there is more to learn. Even knowing all of the grammar and all of the clarity rules will not make you a good writer. Only experience can bring you to that place. Newsletters are a great place to start getting cleaning up your writing and to start learning to write for different audiences. Who Prints Newsletters? Why are newsletters such a great place to start earning publications? There are plenty of organizations and groups that print them. The printing money and the circulation are already in place. The other great thing about writing newsletter articles is that there is almost always a high demand for newsletter writers. The pay is not great and is most often non-existent, but the newsletters must go out all the same. Hit up any organization in town that you know prints a newsletter. Some of the printing is done nationally for the larger organizations, but many will be done locally. Try volunteer and non-profit organizations as well as university and church groups. These organizations will all have news that they need to get to the public. Many of them survive based on public donations. What that means for you is that there is plenty of demand for talented and interesting writers. The Expert in Print If you have any sort of claim to expertise along with your writing skills, you will be a fantastic candidate for writing newsletter articles. One great draw for a reader is the pull of a well researched and authoritative article. Imagine the thrilled group of environmentalists when you approach them with evidence that the developmental process for non-stick pan coating is connected to the decreasing population of Asian tortoises. You?d have a job in no time. Regardless of whether or not you got paid for your work, you can expect that you?d get repeated assignments, growing experience and bylines galore for your next step of job applications. Being knowledgeable about a certain subject will give you many writing opportunities. If you have any experience in a subject area, be sure to add it to your resume. As you write newsletter articles, you?ll only add to you?re your expertise. Other Newsletter Articles If you don?t necessarily believe that you have an area of expertise that is not a problem. There are many other ways to get into writing newsletter articles. A big part of newsletter content is just content. Newsletters need to be made up of interesting and varied articles. There are usually volunteers that head up the projects and they in turn hire various writers to fill in the titles that they choose. If you can be flexible in your writing and if you can find a newsletter that works with a topic you care about, you will be well on your way to building your resume with bylines and great circulation. Writing newsletter articles will probably not be a career in itself because of the low pay scale, but it will take you closer to a lucrative writing career. Think of writing newsletter articles as a type of community service. Even after you have added paying pieces to your repertoire you may continue to write for the newsletters that you care about.
Writing Tips for all Styles of Writing (writing tips) Most writing tips you will come across are usually geared towards certain writing topics. You can find fiction writing tips, short story tips, and poetry tips among the different ones. These tips are suitable for any style writer. Setting aside a time to write: You have to choose which is best for you. Some writers prefer having a set schedule. They schedule their days as if they are working a 9-5 job. Or some write in the fly and impulsively. Neither way is right or wrong. It is just a matter of choosing the one that fits your lifestyle and writing techniques. Know how to prevent writers block. It often helps keep your mind fresh and writers block at bay when you write about more that one topic at a time. This can keep the creative juices moving and the brain actively thinking about what the next lines are going to be. Writing about topics you know about or have a desire to know about also help the words continue to flow onto your canvas. Writing daily keeps your imagination open and always running. If the words start to become difficult to create, take a break and change the scenery before they are lost. It is easier to add to ideas already in your head than it is to try and start from scratch again. Another great writing tip is to keep a notebook and pen with you at all times. How frustrating it is when you have this fantastic idea but you forget what it is before you can find a pen and paper to write it down. Or you have a dream and wake up thinking that a great story could come of it and then in a flash it is gone. Set daily goals for yourself. Whether you are on a schedule or an impulsive writer setting daily goals will make sure you reach your intended outcome. Daily goals are usually much easier to obtain than weekly goals. If you do not have an education in writing but love to write it will help your career to learn writing basics. Understanding the different writing techniques and styles or basic grammar are imperative parts in a writers career. There are low cost and even free online course that will lead you in the right direction. Another helpful writing tip is to have a proofreader. This can be a family member, a colleague, or a friend. Every writer proofreads there on work over and over but a proofreader will often pick up things that we miss. The writer of a story knows what they want to say; therefore it is to miss an out of place word because you often read what you know it should say instead of what it really says. A proofreader will read the actual words and let you know whether they make sense or need changed. The research you do for an article needs to be accurate and update. A topic with information can be detrimental to your career. It shows lack of responsibility to find correct information. It shows apathetic writing abilities and reflects poorly on your character. The most important tip that you should know is to know what you are trying to achieve with your writing and knowing what its purpose it. By knowing this you will be able to keep focus on the point of your writing. Whether you are writing a story and try to keep reader enthralled with your characters or a late breaking news article by remember the purpose of your story will help you stay focused and on the right track.